British Sky Broadcasting Group Plc Joins OTCQX
Posted on May 20, 2010 at 07:00 AM EDT

NEW YORK, May 20 /PRNewswire-FirstCall/ -- Pink OTC Markets Inc. (OTCQX: PINK), the financial information and technology services company that operates the leading electronic quotation and trading system in the U.S. OTC securities market, today announced that British Sky Broadcasting Group Plc (OTCQX: BSYBY, LSE: BSY), the UK's leading home entertainment and communications provider, has chosen to list its American Depositary Receipts (ADRs) on OTCQX®.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090708/NY43125LOGO)

British Sky Broadcasting began trading today on the OTC market's highest tier, OTCQX International Premier. Investors can find current financial disclosure and Real-Time Level 2 quotes for the company on www.otcqx.com and www.otcmarkets.com.

"British Sky Broadcasting has chosen to remain investor focused as they transition to trade on OTCQX, which allows them to continue to provide superior information and transparent trading on a quality-controlled listing platform," said R. Cromwell Coulson, President and CEO of Pink OTC Markets. "We are pleased to welcome BSkyB to OTCQX."

The Bank of New York Mellon, which acts as Depositary for British Sky's ADR program, will serve as BSkyB's Principal American Liaison ("PAL") on OTCQX, responsible for providing guidance on listing requirements.

About British Sky Broadcasting Group Plc

British Sky Broadcasting Group Plc is the UK's leading home entertainment and communications provider. At March 31, 2010, there were 9.77 million DTH subscribers to Sky's television services, and 1.9 million subscribers to all three of its television, broadband and telephony services.

About OTCQX

The OTCQX Marketplace is the premier tier of the U.S. OTC market.  Investor-focused companies use the quality controlled OTCQX listing platform to offer investors transparent trading, superior information, and easy access through their regulated U.S. broker-dealers.  The innovative OTCQX platform offers companies and their shareholders a level of marketplace services formerly available only on a U.S. stock exchange.  For more information and to view a full list of OTCQX-listed companies, visit www.otcqx.com.

About Pink OTC Markets Inc.

Pink OTC Markets Inc. (OTCQX: PINK) operates the leading electronic interdealer quotation and trading system and facilitates trading in over 9,000 securities not listed on a U.S. stock exchange. Pink OTC Markets segments these securities into three tiers: the quality-controlled OTCQX marketplace, the U.S. registered and reporting OTCQB marketplace, and the speculative trading Pink Sheets marketplace. These three tiers constitute the third largest U.S. liquidity pool for trading public company shares, after The NASDAQ Stock Market, Inc. and The New York Stock Exchange.  Our products and services promote market transparency, improve price discovery, facilitate regulatory compliance, and increase the quality of issuer disclosure, to the benefit of all OTC market participants.  To learn more about how Pink OTC Markets' products and services make OTC markets more transparent, informed, and efficient, please visit our websites at www.otcmarkets.com, www.pinkotc.com and www.otcqx.com or contact us at info@pinkotc.com.

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SOURCE Pink OTC Markets Inc.

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